With thousands of new websites coming online every day, it is obvious that conventional website ranking methods won’t work now. You can keep creating the best kind of website with extraordinary content but if it can’t reach your targeted audience then it is basically useless. That’s where SEO comes into play. Website ranking is all about having an effective SEO strategy now. A proven SEO strategy can save you weeks or even months.


If you are new to SEO and you are feeling lost as how to go about making an SEO strategy then stick with us. Here are the 5 steps that you can use to come up with an effective SEO strategy for your website.

  1. Research and Select a Topic and then stick to it

First, you need to identify the kind of content that you plan on covering on your forum. The content must be relevant to your products and services. This is the primary step which comes even before keywords research. This is where you decide the kind of keywords that you are going to target on week to week bases. This step is time-consuming but if you do it right, you immediately get an edge over your competitors. That is because most people don’t pay attention to this at all.

Once you have identified your core content, now you can go and make a list of keywords relevant to your business. You can use keyword research tools for that to see what people are searching for when they search for your focused content. And finally, start covering these topics in-depth. Remember these keywords are your pillar content, you should try to make them as engaging as you can.

2. Analyze your Competitors

Regular in-depth analysis of your opponent’s SEO strategy can give you important insights about your own SEO strategy. I mean it’s obvious, that they are doing something that you are not and that’s why they are at the top of the search engines. And if you can find out what their plan of attack is and then manage to come up with a more powerful counterattack then game over and you get to be on the top of SERPs.

Just to give you a heads up, there are certain On-Page and Off-Page SEO factors that you need you need to analyze. The very first thing is the keywords research. If they are doing better then you then most of the times It is because they have done a better job with keywords research.

Find out what keywords they are targeting and the try to do it better than them. Other factors that you need to analyze are; URLs, titles, Meta descriptions, Content length and structure, performance and user friendliness.

3. Produce unique and Relevant Content

So, you have spent a lot of time doing keyword research and you have identified all of your long tail keywords, now it’s time you start creating the corresponding content. There are few universal facts that you need to keep in mind about writing quality content; people don’t like to read unnecessary things or the things that they find unimportant but sometimes, even when your content is full of knowledge, your bad presentation can have a negative effect on user’s level of engagement. So, the basic rules for creating quality content are:

  • Content Should be relevant
  • Content Presentation should be appealing
  • Content should be made with the mindset of adding value to the reader

No matter the kind of content you plan on writing while the best paraphrasing tool 2019 a good option to choose, these are the factors that you need to keep in mind. If you are new to content writing then here are some heads up notes for you.

  • Directly address your audience by using the “You” phrases
  • Adopt a conversational style in your writing
  • Use simple phrases and not complicated jargons
  • “How to” posts sell well
  • Write with the mindset of adding value

4. Weekly blogging can help you develop your PA

Weekly blogging is an incredible way of increasing your page authority in the eyes of Google. With each blog post, you are targeting new keywords and adding new webpages to your website which enhance your chances of getting ranked.  Connecting your blog posts to the pillar content on the pillar page is really effective. And for that, your blog posts need to be relevant to the pillar content.

Blogging this way can give your website an additional boost on the SERPs but there is another way in which you can use blogging to your advantage. Posting about your niche related topics is god but you should also blog about topics that can be a potential help to your audience. Find out what people are interested in these days and then use that as a leverage. Blogging about topics that people want to read about is a great way of creating quality engagement in your audience for your website.

5. Use SEO tool to speed up the optimization process

SEO tools from SEO Magnifier are a great way of saving time and effort. These tools help take care of minor SEO related task and you can focus more on other important On-Page and Off-Page SEO factors of your website. There are lots of SEO tools available that you can use for different purposes like keyword research and generating SEO reports for your website as well as your competitor’s website.

And finally, …

 Learn and Improvise

You are inevitably going to make some mistakes on your way to becoming the best in online business but the important thing is, you learn from your mistakes and improvise. Experience is a great teacher only if you look at it that way. Success in any kind of work is followed by an equal amount of risk and managing that risk and having it work in your favour is the most crucial skill that you can have at your disposal. And lastly, take action on the plans that you have come up with.